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Boomers and the Alzheimer's Crisis Part One: The Alzheimer's Crisis

  • Writer: Patricia Faust
    Patricia Faust
  • Apr 29, 2024
  • 2 min read


In 2015, I started the My Boomer Brain blog.  One of my very first blogs was about the Elephant in the Room – Alzheimer’s disease.  Alzheimer’s and other dementias were my focus of study while I was getting my master’s degree in gerontology.  For the ten years prior to my going back to school, I had worked with physical and occupational therapists who were addressing the physical disabilities of later-stage Alzheimer’s.  The landscape of care was so different then and I was appalled at what I saw.  The behaviors and physical demands of those with late-stage Alzheimer’s and dementia were difficult for caregivers.  In the 1990’s there were no memory care units; they were lock-down units

When I wrote that blog, I was trying to get the point across that Alzheimer’s was already a catastrophic problem.  The numbers were growing every day, there was no viable cure or treatment, and the financial cost of care was already skyrocketing.  When I attended national conferences, we professionals in the field, all knew there was an overwhelming problem headed our way.  At that time, we talked about Alzheimer’s as the elephant in the room.  We all knew what was happening but there was no action taking place to prepare for what was to come. Now the elephant has walked all over us and stomped out of the room. 

The 2024 Alzheimer’s Disease Facts and Figures detailed the latest statistics and information about the state of Alzheimer’s in 2024 and the projections for 2050.  It is estimated that there are 7 million Americans with Alzheimer’s this year.  The cost of care is 360 billion dollars!

The projections for the disease in 2050 are out of this world!  It is estimated that 13 million people will have Alzheimer’s in 2050.  That is nearly twice the number of Americans who have the disease this year.  The costs of Alzheimer’s and other dementias will skyrocket over the next 25 years.  In 2050 it will cost the nation a whopping 1 trillion dollars to care for those with Alzheimer’s disease and other dementias!

It doesn’t take a rocket scientist to explain these astronomical numbers.  The boomers are now passing the age of 70 to the tune of 10,000 per day!  Age is a nonmodifiable risk factor for dementia.  The older you get, the higher your risk of getting the disease.  Longevity also plays a role in this crisis.  There is still no pill or secret sauce that will cure Alzheimer’s.  The cost of care increases exponentially the longer someone lives with the disease.   There are approximately 76 million boomers alive in the United States today.  This is a numbers game now and the results are frightening.

This crisis hasn’t gone unnoticed.  Fundraising for research, education, and caregiving is a priority for the Alzheimer’s Association.  Last year they were able to raise 100 million dollars.  They are actively working with legislators in Washington to receive increased funding for research, and their efforts are paying off!  However, is this still too little, too late for the boomers?


 

 

The release of The Boomer Brain on Amazon is very close. Feel free to message me or send me your email if you want the first notification of the release date.

 

 

 
 
 

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March was an unusual month for me.  Normally I work on articles, give presentations and generally just stay tuned to what is going on in the field of aging.  This month I “learned” a lot.  Last year I learned how to write a book.  At the time I took the course I thought it would just be a natural extension of all the writing I had done over the years.  WRONG!!  The actual writing of the book was the easy part.  Putting it together into a book was difficult for me.  The course gave me step by step lessons on constructing a book.  Then editing and formatting were just as challenging.  On June 7 last year the book was published!  It was one of the most satisfying days of my writing career. 

Naturally, when you self-publish, you do not have a publisher promoting the book and getting it in the right categories for best sales on Amazon.  That was crushing because I really didn’t know to appropriately market it.  I am a brain health person!  In December of last year, I purchased a marketing program that is based on statistics.  I am technical minded and so this approach made sense to me.  The course is almost completed.  Can’t wait to see if it improves sales!

The next step I am looking at is recording an audiobook.  This is another venture I knew nothing about.  But I am already tagged on Facebook for marketing of audio book programs.  Facebook picks up everything.  Now my husband was creative director for an advertising agency and when I told him I purchased another class – he couldn’t believe it.  “This was my business.  I know how to do recordings, why didn’t you ask me?” Well, I knew he was an expert in that business, but this audiobook needs to meet all the criteria that Amazon requires for publication.  So, he can take care of the recording part of this audiobook, and I will navigate the process of meeting Amazon’s requirements.  We worked on the book together like this. 

Then I talked with some coaching experts on the viability of starting group teaching programs.  Reading The Boomer Brain book and implementing the Brain Healthy Lifestyle have two entirely different outcomes.  This lifestyle is important to maintaining high cognitive function throughout the later years of our lives.  Look for updates as to when I will roll this program out.

My last learning endeavor was attending a two-day bootcamp for Speakers.  I am really excited about what I learned there.  That is a late this year or next year project, but it is one I am really looking forward to.

 

What Is Happening in April?

The American Society on Aging is having their annual conference in Orlando Florida April 21-24.  This is the largest multidisciplinary conference on aging and the annual conference for Members of ASA.  I have attended a number of these conferences throughout the years, and it is consequential.  Keynote speakers and special events are focused on combating ageism in our society.  Although this is a professional meeting, the attendees come from all aspects of aging services.  They have their work cut out for them this year!

April is Stress Awareness Month.  We should be aware of stress every month and understand how we can break the stress cycle.  These are stressful times, and we need to protect ourselves

Here is a positive one “April is National Volunteer Month”.  When I am working with new retirees who don’t know what to do, I talk to them about volunteering. It is important to have a purpose after you leave the workforce.  There are so many nonprofits who need help in all aspects of their organizations.  It is a perfect way to give back.

Finally – It was Opening Day for the Cincinnati Reds – the oldest major league team in the nation.  Cincinnati takes that responsibility seriously.  There is always an Opening Day Parade through downtown to the Ball Park.  Huge crowds line the streets and every year there is talk of making it an official holiday.  Schools and employers look the other way when there is an empty desk.  No matter what the outcome of the game is, there is so much joy, and you can feel that energy.  I am fortunate that I get to experience that.  We all need some joy right now. 

Enjoy your April.

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